Disciplines
Frames of Knowledge
We believe that education is shaped as much by the environment and people as it is by the curriculum. At Square Frame Picture, Frames of Knowledge is our discipline dedicated to capturing the spirit of learning — the spaces, faces, and moments that define educational institutions.
This practice focuses on photography, videography, and design for schools — from admissions campaigns and social media storytelling to mentor series and institutional brochures. Our work goes beyond documenting classrooms to reflect the culture, values, and vision of each school.
Frames of Knowledge exists where storytelling meets structure. Every project is approached as an opportunity to humanize education — presenting teachers as mentors, students as individuals, and schools as communities of growth.
Through Frames of Knowledge, we translate education into imagery that builds trust, clarity, and connection.
How We Do It
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Designing for purpose and people
Our process begins with understanding the institution’s mission, audience, and voice. We study how a school wishes to be perceived — as nurturing, progressive, disciplined, creative, or aspirational — and shape visuals that reflect this intent.
By centering people, we ensure every frame carries warmth, credibility, and relevance.
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Storytelling through real moments
We focus on authenticity. From classrooms and activities to conversations and interviews, our visuals are built around genuine interaction.
Series such as mentor features, campus films, and admissions narratives are crafted to feel approachable, honest, and reflective of everyday learning life.
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Integrated visual systems
Frames of Knowledge extend beyond shoots. We design brochures, campaign creatives, and digital content systems that allow visuals to live consistently across platforms.
From filming to layout, our execution ensures that educational brands communicate with coherence, clarity, and long-term value.
Frames of Knowledge
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